{"id":25917,"date":"2023-10-22T02:06:38","date_gmt":"2023-10-21T20:36:38","guid":{"rendered":"https:\/\/www.rankaza.com\/blog\/microsoft-finalizes-69-billion-acquisition-of-activision-blizzard\/"},"modified":"2023-10-22T02:06:38","modified_gmt":"2023-10-21T20:36:38","slug":"microsoft-finalizes-69-billion-acquisition-of-activision-blizzard","status":"publish","type":"post","link":"https:\/\/www.rankaza.com\/blog\/microsoft-finalizes-69-billion-acquisition-of-activision-blizzard\/","title":{"rendered":"Microsoft Finalizes $69 Billion Acquisition of Activision Blizzard"},"content":{"rendered":"<p>Microsoft has officially closed its acquisition of video game developer Activision Blizzard, known for titles such as Call of Duty, World of Warcraft and Diablo.<\/p>\n<p>\u201cGaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,\u201d said Microsoft CEO Satya Nadella, in a statement released on Friday. \u201cWe\u2019re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.\u201d<\/p>\n<p>Must to visit\u00a0 \u00a0<a href=\"https:\/\/www.microsoft-link.com\/\"><strong>www.microsoft.com\/link<\/strong><\/a><\/p>\n<p>The merger increases Microsoft\u2019s presence in the gaming sector and is set to amplify the Microsoft Gaming business across PC, console, cloud and mobile. Microsoft\u2019s acquisition also includes mobile gaming giant King, maker of the CandyCrush Saga series. CandyCrush Saga has made more than $1 billion in revenue since launching on mobile in 2012.<\/p>\n<p>The deal was able to be finalized after U.K. regulators reversed\u00a0their earlier decision\u00a0to block the deal, marking the clearance of the last significant regulatory hurdle. In April, U.K.\u2019s Competition and Markets Authority blocked the deal, citing competition issues, specifically with cloud gaming. In response, Microsoft has agreed to sell the streaming and cloud distribution rights of Activision Blizzard games to French video game developer Ubisoft.<\/p>\n<p>The Federal Trade Commission (FTC) also withdrew\u00a0its case\u00a0against Microsoft\u2019s acquisition, which was initially set to go through a formal review, thereby removing any remaining federal scrutiny over the transaction. However, the FTC said that it continues to be concerned by the merger.<\/p>\n<p>\u201cMicrosoft and Activision\u2019s new agreement with Ubisoft presents a whole new facet to the merger that will affect American consumers, which the FTC will assess as part of its ongoing administrative proceeding,\u201d said FTC\u2019s Victoria Graham. \u201cThe FTC continues to believe this deal is a threat to competition.\u201d<\/p>\n<p>In an internal memo to employees, Phil Spencer, CEO of gaming at Microsoft, said he is eager to start incorporating Activision Blizzard into its GamePass catalog and will immediately start the integration of Activision Blizzard into <a href=\"https:\/\/www.microsoft-link.com\/\"><strong>Microsoft.com\/link<\/strong><\/a>.<\/p>\n<p>\u201cWe couldn\u2019t be more excited that Activision Blizzard employees are our colleagues, co-workers, and teammates,\u201d said Spencer. \u201cBobby Kotick has agreed to remain in his role through the end of 2023, reporting directly to me, to ensure a smooth and seamless integration.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft has officially closed its acquisition of video game developer Activision Blizzard, known for titles such as Call of Duty, World of Warcraft and Diablo. \u201cGaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,\u201d said Microsoft CEO Satya [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9861,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2450],"tags":[8156,8151],"class_list":["post-25917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-news","tag-microsoft-com-link","tag-www-microsoft-com-link"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.7) - 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